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About / Journey / Design Philosophy

From colors to experiences.

I'm Neela — a Full Stack UX/UI Designer who blends visual craft, UX thinking, and AI-powered build workflows to create digital experiences that feel modern, human, and intuitive.

7+Years Experience
4Companies
50+Brands Designed
N
Neela Sankar

Neela Sankar

UX/UI & Graphic Designer

neela.uxdesigner@gmail.com

Ascent Brandworks

neela.uxdesigner@gmail.com

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Journey

7+ years of building, designing, and growing.

From digital marketing to graphic design to full-stack UX — a career built on curiosity and craft.

01

Ascent Brandworks

UX/UI & Graphic Designer

Apr 2025 – Present

Remote

  • Led UI/UX and graphic design for multiple client projects — websites, brand identities, social campaigns, and e-commerce creatives.

  • Designed conversion-focused website experiences using Figma, translating client goals into clean user journeys.

  • Developed end-to-end visual systems including logos, design guidelines, social media templates, and marketing collateral.

02

Freelance

Freelance Web Developer & Designer

Jan 2024 – Present

Remote

  • Developed responsive, visually stunning websites for 5+ clients across various industries.

  • Created UI/UX designs through user research, wireframing, and prototyping in Figma.

  • Built brand identities, social media creatives, and marketing materials for web and print.

03

Overseas Cyber Technical Services Pvt. Ltd.

Graphic Designer

Mar 2020 – Mar 2022

Karaikudi, India

  • Developed graphics, logos, and layouts for product illustrations and websites matching brand guidelines.

  • Designed certificates, badges, and marketing creatives — resulting in 70% growth in organic leads.

  • Collaborated with clients to create social media graphics tailored for target marketing.

04

Overseas Cyber Technical Services Pvt. Ltd.

Digital Marketing Analyst Lead

Jun 2017 – Mar 2022

Karaikudi, India

  • Led and managed a team of 9, providing coaching to optimize performance and foster professional growth.

  • Oversaw multi-channel digital campaigns — SEO/SEM, email, social media, and content marketing.

  • Conducted market research and competitive analysis resulting in a 25% increase in online sales conversions.

Craft

What I love to create

UX

UI/UX Design

Wireframes, prototypes, high-fidelity UI, user flows, landing pages, dashboards, mobile apps, and responsive web experiences.

GD

Graphic & Brand Design

Brand visuals, social media creatives, campaign posters, product showcases, visual storytelling, and marketing-led design.

WD

Web Design & Development

Modern websites, Shopify experiences, React-based interfaces, responsive layouts, and Figma-to-code workflows.

AI

AI / Vibe Coding Workflow

Prompt-driven building with ChatGPT, Codex, Antigravity, and AI-assisted workflows that help move from idea to execution faster.

Strength

My strength is creative clarity.

My biggest strength is my creativity — the ability to see visual possibilities, connect ideas, and shape them into designs that feel useful, beautiful, and memorable. I try to make sure every design decision supports a clear purpose.

Visual Storytelling
UX Thinking
AI-era Adaptability
Philosophy

Design is where logic meets feeling.

I don't see design as decoration. I see it as a way to make ideas easier to understand, brands easier to trust, and experiences easier to use — balancing beauty, usability, and business purpose.

01Understand the goal
02Structure the experience
03Design the visual language
04Build with practical constraints
05Refine until it feels right
Skills

My creative toolkit

The skills and tools that power every project.

Figma
Wireframing
Prototyping
Design Systems
UX Strategy
Photoshop
Branding
Campaign Design
Visual Storytelling
Social Media Creatives
Figma
Wireframing
Prototyping
Design Systems
UX Strategy
Photoshop
Branding
Campaign Design
Visual Storytelling
Social Media Creatives
Figma
Wireframing
Prototyping
Design Systems
UX Strategy
Photoshop
Branding
Campaign Design
Visual Storytelling
Social Media Creatives
HTML
CSS
JavaScript
React
Shopify
GSAP
Tailwind
ChatGPT
Codex
Antigravity
Prompt Engineering
Vibe Coding
HTML
CSS
JavaScript
React
Shopify
GSAP
Tailwind
ChatGPT
Codex
Antigravity
Prompt Engineering
Vibe Coding
HTML
CSS
JavaScript
React
Shopify
GSAP
Tailwind
ChatGPT
Codex
Antigravity
Prompt Engineering
Vibe Coding

Let's create something thoughtful.

If you're looking for a designer who can think visually, design strategically, and understand modern build workflows, I'd love to connect.